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Localization Project Manager – The Key To A Successful Localization Strategy
The localization industry is growing every year, with no signs it will slow down too soon. In fact, it represented a $55 billion market in 2020, being expected to reach $73.6 billion by 2025. Therefore, when acting in this market or planning to expand internationally,...
10 Best Practices To Localize Marketing Content And Gain New Users
Expanding internationally is a tried and tested growing strategy for many businesses, especially in the gaming industry. However, when deciding to target foreign audiences and enter new markets, you need to think about localizing not just the game itself, but also its...
8 Best Practices to Improve User experience For Your Your Gamers
When it comes to customer service, the gaming industry is full of contrasts, mainly due to the large number of companies on the market, the differences between them, but also the multitude of services needed to provide an excellent user experience. You might expect...
Why Is Customer Experience So Important?
Let's face it: nowadays, the gaming industry is dominated by fierce competition, easy or completely free market entry for game developers, and a fairly high dropout rate, the last one becoming a real concern. Therefore, succeeding in this market is not just about...
20 Low-Budget Creative Ways to Market Your Mobile Indie Game (part II)
Submit your mobile indie game to multiple stores to increase visibility Targeting multiple platforms is one of the best options for your mobile indie game to maximize its visibility. Of course, on top of the lists are Android and iOS platforms, and this is for a good...
Most Popular Gaming Genres in 2022
Did you know that there are more than 1 million games out there? And more than 30 gaming genres and subgenres? Obvious, the gaming industry has been around for more than 50 years and during this time it has continuously evolved. From something simple, such...
